Dubai, United Arab Emirates: Gulf Marketing Group, one of the leading family-owned holding companies in the Middle East, is set to expand its healthcare business with an unprecedented transformation in the sector, as its healthcare division continues to expand its presence in the retail sector in the UAE will increase by more than 40% by the end of 2022.
In the wake of the COVID-19 pandemic, the healthcare sector has undergone a radical shift from curative to preventive care; More and more consumers are adopting a new approach to fitness.
According to a new report on the sector, healthcare spending in the GCC is expected to reach about $89 billion by 2022.
On the other hand, another global survey revealed noticeable changes in consumer habits, where 62% said Of the participants, they made tangible changes in their lifestyle to improve their health[2], while about a third said they were eating healthier foods, and 28% indicated that they are now eating more healthy foods. them to increase the frequency of their exercise during the pandemic.
In turn, Gulf Marketing Group’s healthcare division is poised to keep pace with the growing consumer demand for high-quality health products and services.
Currently, the group’s health services include a number of leading local brands such as: “SuperCare Pharmacy”, “Good Health Nutrition” and “Arabella Pharmacy”.
SuperCare Pharmacy is a leading healthcare, lifestyle and pharmaceutical care company with a rich heritage of more than 40 years.
Good Health Nutrition is a new brand offering leading-edge herbal remedies and nutritional supplements, while Arabella Pharmacy offers a wide range of natural and organic health products.
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In this context, Mohammed Baker, Vice Chairman and CEO of Gulf Marketing Group, said: “The healthcare sector in the UAE and the Middle East, in general, is witnessing an accelerating transformation that coincides with a clear trend in consumer behavior towards a preventive care model.
Thanks to its diversified portfolio. From the concepts of health, Gulf Marketing Group seeks to ensure that the necessary proactive steps are taken to meet the growing needs of consumers and encourage them to adopt healthier lifestyles.
Through this expansion, we aim to continue contributing to the development of the UAE society in line with its national ambition to build a world-class healthcare sector “.
Gulf Marketing Group took its first steps in the healthcare and pharmaceutical sector with the launch of Al-Khayyam Pharmacy in 1980 with the aim of facilitating access to pharmaceutical products in Dubai and the United Arab Emirates.
A decade later, the group relaunched the “Al-Khayyam” pharmacy brand in the name of “SuperCare” pharmacy, which gradually expanded its presence to include all parts of the country.
In 1992, the group launched its local brand, Good Health, and relaunched Arabella pharmacy this year.
Over the past few years, the group has continued to expand its global operations across a diversified portfolio of brands that currently cover sectors including sports, food and health.
The company operates in the countries of the Gulf Cooperation Council, and introduces more than 90 international brands to the Middle East, while at the same time keen to establish high-quality local brands.
About Gulf Marketing Group
Gulf Marketing Group oversees a diversified portfolio of high-end and local brands within various key sectors, aiming to make the world a better place.
Under the management of its owner, the Baqer family, it has become one of the leading family-owned holding companies in the Middle East, with some of the world’s most recognized and successful brands under its umbrella.
The company operates in the countries of the Gulf Cooperation Council, and provides more than 90 international brands to the Middle East, while at the same time keen on establishing high quality local brands.
